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No matter what Mr. Joe Camel was doing; He was doing it well and looking cool and you'd better believe he had a fresh Camel Cigarette in his mouth. |
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| RJR was asked to pull the campaign in 1991 but they said No way! Joe was working his magic more efficiently than they could have ever hoped. |
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Ad featuring Joe Camel. |
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Things just aren't the same for Camel without old Joe. |
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Joe Camel could pull off just about any look and still be the coolest Camel around. ... just as long as he had his sunglasses. |
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